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Subway Presents ‘Fresh Forward 2.0’ Global Restaurant Design Alternate

by TheDailyHotelier
August 13, 2025
in News & Trends
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Subway Presents ‘Fresh Forward 2.0’ Global Restaurant Design Alternate
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Subway is about to launch its new international restaurant design, “Contemporary Ahead 2.0” in 2025. This design will improve the eating expertise, present higher comfort, and increase franchisee profitability.

Because the introduction of the primary “Contemporary Ahead” design in 2017, over 20,000 Subway retailers worldwide have been remodeled or newly constructed to mirror this modern design. The brand new iteration, “Contemporary Ahead 2.0,” will embrace vibrant decor components, resembling placing wall graphics, localized messages and signage, enhanced lighting, and hotter wooden tones. It additionally goals to accommodate Subway’s rising digital gross sales channels higher.

In response to Mike Kehoe, World Chief Improvement Officer of Subway, the unique “Contemporary Ahead” design was a complete refresh and a strategic necessity. He expressed that “Contemporary Ahead 2.0” is an thrilling development of the design aiming to equip the enterprise for the longer term and ship on model guarantees of expertise and comfort.

The brand new design has undergone testing throughout numerous areas, receiving largely constructive suggestions from clients, franchisees, and their groups. Prospects reported that the brand new design significantly will increase their chance of returning to Subway eating places.

“Contemporary Ahead 2.0” additionally helps Subway’s digital transformation journey. Self-service kiosks, order-ready screens, and kitchen show techniques are being examined globally, promising additional comfort for patrons and extra environment friendly restaurant operations for franchisees and their groups.

The brand new design will probably be carried out in Subway retailers worldwide within the upcoming months. International locations which have already adopted the design embrace the U.S., UK, Germany, France, Saudi Arabia, Panama, and Australia.



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