sweetgreen introduced the opening of its first restaurant powered by automation, accelerating the trades adoption of superior expertise and taking steps towards the way forward for eating. The pilot retailer, situated in Naperville, IL, debuts new expertise known as the sweetgreen Infinite Kitchen, designed to reinforce the shopper expertise and meals high quality, with a concentrate on recent elements, quick service, and pleasant hospitality.
With the development of automation taking part in a big function throughout industries immediately, sweetgreen is keen and excited to be an early adopter within the house, opening the primary restaurant in its fleet powered by the Infinite Kitchen. Since its acquisition of Spyce in 2021, sweetgreen has spent the final yr and a half superb tuning and adapting its expertise to check alongside prospects and staff members, with the purpose of designing a frictionless expertise that connects extra folks to actual meals.
As a model that guarantees quick, recent and pleasant service, the brand new format permits for faster tempo, exact portioning and elevated accuracywhereas creating efficiencies that enable the staff to concentrate on recent prep and intimate hospitality. Visitors can watch the expertise at work, from allotting greens and dressing bowls and plates, to evenly dispersing elements and mixing salads. Group members add the ultimate touches on the ending station, with a sprinkle of herbs or a scoop of avocado.
“We imagine that automation will allow us to raise the standard and integrity of our meals whereas additionally offering a sooner and extra handy expertise for our prospects and a greater, extra dynamic job for our staff members,” stated Jonathan Neman, CEO and Co-Founding father of sweetgreen. With the mixing of the sweetgreen Infinite Kitchen in our eating places, we will unlock efficiencies that may allow us to develop extra rapidly as we scale.
When visiting the Naperville sweetgreen restaurant, prospects are greeted by the brand new host place which offers a extra customized connection between staff members and visitors. To order, prospects can make the most of self-service kiosks, place an order by the cellular app, or order immediately from the restaurants host. The brand new restaurant format additionally brings in a brand new Tasting Counter, brand-storytelling digital screens and a revamped merchandising technique for an genuine sweetgreen expertise at each touchpoint. Prospects visiting the shop will be capable of store unique merch with designs impressed by the brand new retailer becoming a member of the Naperville neighborhood.
In assist of its mission to construct more healthy communities by connecting extra folks to actual meals, sweetgreen is bringing on an area influence companion with the restaurant’s grand opening, donating meals to Loaves & Fishes for every meal bought that day. Loaves & Fishes is an anti-poverty starvation aid company serving meals and management providers to the Naperville and DuPage county neighborhood.
Sweetgreen Naperville is situated at 223 South Most important Avenue, open from 10:30am to 9pm every day, with indoor seating and an out of doors patio out there for eating in, in addition to pickup and supply choices out there.
