Barberitos, a preferred fast-casual burrito model, has signed a 10-unit franchise settlement to increase its presence in Alabama. This transfer follows the model’s current redesign and menu improve, which goals to reinforce its buyer expertise.
Haresh Patel, a serial entrepreneur and multi-unit franchisee, will lead the growth in Alabama. Patel, who heads POS Properties LLC, owns a portfolio of profitable franchise places, together with American Deli and a number of other ZTEC fuel stations. His newest funding stems from his enthusiasm for Barberitos’ choices and his perception within the model’s potential in Alabama.
Patel stated, “After visiting Barberitos, we had been instantly hooked by the wonderful meals and the model’s potential. Our analysis revealed a unbelievable alternative to introduce a recent and wholesome eating choice to communities throughout Alabama. The help from the WOWorks group has made this journey seamless, and we’re excited in regards to the future progress alternatives.”
Development of the primary two Barberitos places in Wetumpka and Prattville, AL, is underway, with openings anticipated by March. This marks the start of a bigger growth throughout the state, with a minimum of 4 extra shops deliberate for 2025. Patel additionally plans to introduce one other WOWorks model, Frutta Bowls, to his fuel stations’ journey facilities and different unconventional places similar to airports, grocery shops, and college eating halls.
Kelly Roddy, CEO of WOWorks, stated: “This 10-unit settlement underscores our dedication to delivering wholesome and flavorful choices to native communities and highlights the momentum of one among our fastest-growing ideas within the fast-casual burrito class.”
Barberitos, with its fashionable and alluring inside and streamlined menu emphasizing recent and nutritious dishes, is actively in search of skilled franchisees to affix its rising model.
