Over the previous three years, Subway has signed greater than 20 grasp franchise agreements, leading to over 10,000 future restaurant commitments and contributing to over 40% of the model’s new restaurant openings this 12 months. Seven of the 20 grasp franchise agreements have been signed in 2024, marking its entry into Paraguay and Mongolia and considerably increasing its presence throughout France, the Czech Republic, Luxembourg, Belgium, Switzerland, Liechtenstein, Brazil, El Salvador and Guatemala. In complete, these agreements will lead to 2,000 future restaurant commitments, with extra agreements anticipated earlier than the 12 months’s finish.
Subway’s worldwide progress, coupled with its deal with attracting multi-unit operators, together with giant, nationwide company companions, has accelerated new restaurant openings. The model is on observe to greater than double the variety of new restaurant openings in 2024, in comparison with 2019 (pre-COVID).
“Subway’s world progress technique of partnering with well-resourced, skilled multi-unit operators is proving to achieve success,” stated Mike Kehoe, World Chief Improvement Officer, Subway. “By working with the correct companions, we’re making important strides in modernizing our model picture with each new and reworked eating places, enhancing our total visitor expertise, and rising digital gross sales.”
As a part of Subway’s good progress technique and guaranteeing eating places are in the correct location, picture and format, the model can be centered on strengthening its non-traditional enterprise, which accounts for about one quarter of its world footprint. This contains signing new and expanded growth agreements with manufacturers, like Love’s Journey Stops, and strengthening long-term retail relationships with main firms, similar to Walmart and Aramark. Subway can be benefiting from its versatile format to develop its presence in airports, with companions like Areas in Mexico and Spain, in addition to on school and hospital campuses.
“Subway’s versatile format permits the model to suit into varied retails areas, with low funding necessities, making it a really perfect alternative for a multi-unit franchisee or nationwide companion seeking to develop their portfolio,” stated Kehoe.