Traject Data, which supplies SERP and eCommerce API options to allow seamless knowledge assortment, evaluation, and integration, in the present day introduced the supply of store-level menu pricing for 54 major restaurants in the US.
Using the SerpWow API, Traject Knowledge clients can now simply entry exact in-store menu pricing by location to help the evaluation of supply markups, pricing discrepancies, and aggressive positioning. These new knowledge units additionally allow shoppers to raised perceive pricing variations for in-store and supply choices, permitting them to make extra knowledgeable, price-conscious choices.
“At this time’s organizations perceive that real-time knowledge makes or breaks their potential to reply intelligently to competitor conduct,” stated Rochelle Thielen, CEO of Traject Knowledge. “On the identical time, shoppers are on the lookout for the very best deal amidst rising prices and tightened budgets. The provision of this location-based menu pricing allows all events to raised analyze the restaurant panorama and make data-driven choices primarily based on strong insights.”
SerpWow API supplies outcomes from all main search engines like google, together with search knowledge, photos, locations, traits, information, opinions, and extra. SERP knowledge is delivered in a quick, simply comprehensible package deal that may be exported to JSON, CSV, or HTML codecs. When using SerpWow for restaurant evaluation, organizations can run as much as 15,000 searches directly to realize a whole image of key pricing traits and market positioning.