BEVERLY HILLS, California—Hawkins Approach Capital introduced the launch of the primary two motels beneath the brand new Series by Marriott model—FOUND Miami Seaside, which opened on November 10, 2025, and FOUND Santa Monica, which opened on November 13, 2025. These openings mark the official U.S. debut of Marriott Worldwide’s latest assortment model and comply with the partnership introduced in September 2025 between Hawkins Approach Capital and Marriott Worldwide to transform six properties to FOUND Motels, Collection by Marriott. All managed by FCL Administration, the pipeline will develop throughout main U.S. markets.
“Our partnership with Marriott Worldwide represents a significant evolution in our hospitality technique,” stated Ross Walker, managing associate, Hawkins Approach Capital. “It permits us to mix Hawkins Approach Capital’s experience in figuring out and working distinctive property with Marriott’s world distribution platform and highly effective loyalty community. As we unlock progress alternatives throughout our enterprise, we’re capable of develop the FOUND Collection model by way of acquisition and third-party administration actions, providing a turnkey resolution to stabilize and institutionalize underperforming motels. General, we’re creating an expertise that delivers lasting worth for at the moment’s traveler.”
FOUND Miami Seaside, Collection by Marriott
FOUND Miami Seaside, opened November 10, 2025, debuted with refreshed interiors, a transformed pool and foyer, upgraded expertise and guestroom leisure methods, and Bar Luca, a redesigned 1,000-square-foot restaurant and bar that connects the foyer and pool terrace. The property combines town’s heritage with modern effectivity and elevated facilities.
FOUND Santa Monica, Collection by Marriott
FOUND Santa Monica, opened November 13, 2025, consists of enhanced guestrooms and public areas, up to date signage, building-system enhancements, and refreshed food-and-beverage programming at signature restaurant Cliffdiver. Providing on-site parking, the property is positioned minutes from Santa Monica Pier and town’s eating and retail scene.
