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2023 State of the U.S. Restaurant Industry

by TheDailyHotelier
December 1, 2025
in News & Trends
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2023 State of the U.S. Restaurant Industry
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Many restaurant house owners have a progress mindset for 2023. Almost 3 in 4 operators say enterprise situations are already near regular—a brand new, extra optimistic regular—or are effectively on the trail, and the main focus is on sustaining progress within the coming yr.

Whereas the headwinds of 2022 will carry over into 2023, customers’ want for the restaurant expertise is as sturdy as ever and can play a essential function within the trade’s restoration.

Key findings:

  • Development will proceed: The foodservice trade is forecast to achieve $997B in gross sales in 2023, pushed partially by larger menu costs.
  • Trade assist wished: The foodservice trade workforce is projected to develop by 500,000 jobs, for whole trade employment of 15.5M by the tip of 2023 and surpassing pre-pandemic ranges.
  • Rising prices create challenges: 92% of operators say the price of meals is a big challenge for his or her restaurant.
  • Competitors is heating up: In 2023, 47% of operators anticipate competitors to be extra intense than final yr.
  • Customers need restaurant experiences: 84% of customers say going out to a restaurant with household and associates is a greater use of their leisure time than cooking and cleansing up.

The 2023 State of the Restaurant Trade report is the authoritative supply for trade gross sales projections and traits. It’s based mostly on evaluation and forecasts by Nationwide Restaurant Affiliation economists and surveys of restaurant operators and customers carried out all year long.

The report examines key elements impacting the trade together with the present state of the economic system, operations, workforce, and meals and menu traits to forecast gross sales and market traits for the yr forward.

Go to here for a visible abstract of the report.

The 2023 State of the Restaurant Trade report is free to members and $349 for nonmembers.



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