DPC Sprint reported the completion of its 2025 full-year retailer enlargement plan for Domino’s Pizza in mainland China, opening 307 web new shops and getting into 21 new cities through the 12 months. As of December 31, 2025, the corporate operated 1,315 Domino’s Pizza areas in 60 cities throughout the Chinese language mainland.
In line with the corporate’s fourth quarter 2025 investor truth sheet, DPC Sprint maintained a gentle enlargement tempo all year long. The corporate’s technique centered on broadening its geographic protection and growing retailer density in present markets.
Key developments in 2025 included:
- 307 web new retailer openings, bringing the overall to 1,315 shops by year-end
- Entry into 21 new cities, increasing protection to 60 cities in mainland China
- Optimistic same-store gross sales progress in Tier-1 cities through the fourth quarter
- Continued constructive group-level same-store gross sales progress within the second half and full 12 months 2025, excluding new markets entered after December 2022
On January 1, 2026, DPC Sprint opened 62 extra shops throughout 46 cities, persevering with its enlargement into the brand new 12 months.
The corporate reported robust gross sales efficiency at newly opened shops, together with its first retailer in Dalian, which generated almost RMB 700,000 in gross sales on its opening day through the 2026 New Yr vacation.
DPC Sprint’s loyalty program membership elevated to 35.6 million as of December 31, 2025, up from 24.5 million a 12 months earlier. Over the previous 12 months, 15.4 million prospects positioned their first orders via each proprietary and third-party channels.
Within the fourth quarter of 2025, DPC Sprint launched new pizza merchandise and limited-time advertising campaigns. Product launches included:
- Sicilian-Impressed Beef & Bamboo Shoot Pizza
- Madrid-Impressed Beef and Shrimp Pizza
- Upgrades to 2 present pizza choices with extra toppings
The corporate additionally applied seasonal promotions, together with Halloween-themed gadgets, the return of the “Mega Week” promotion, and a collaboration with the Sanrio character Kuromi for limited-edition keychains.
DPC Sprint acquired a number of business awards in 2025, together with recognition for meals security, digitalization, and expertise administration.
The corporate said it should proceed to give attention to enlargement, product growth, supply, and digital operations within the upcoming 12 months.
